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Amy Morrison Talks The Music Sustainability Alliance
NACPA spoke to Amy Morrison, co-founder and chief executive of the Music Sustainability Alliance, to gain some knowledge of the unique organization. What is the Music Sustainability Alliance? MSA, the music industry’s green association, is a nonprofit 501(c)(3) organization where the music industry, artists, and other stakeholders converge and collaborate to tackle the climate crisis…
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Pam Matthews Bids Adieu
Pam Matthews, IEBA’s Executive Director, announced her retirement in November, stepping down on March 1 after over 45 years in the music industry. She leaves behind a legacy of innovation, education, and community-building. As she completes a legendary career, NACPA asked if she would share a few enjoyable moments from an impactful business life. Matthews…
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Lessons Learned: Craig Chaquico
Craig Chaquico has been in music since his teens, notably with Jefferson Starship. He has played guitar on all of its albums, a distinction no other member can claim. He can also tout the band’s hits “Jane” and “Find Your Way Back” as his own. When bands like that break up, many musicians find other…
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Lessons Learned: Steve Martin
Here’s three quick lessons. First, know who’s in the room when you’re shooting your mouth off. I was at a Beacon Theatre show about a dozen years ago. I was talking to the promoter in the dressing room and said, “You know, you’re one lucky guy to get this Beacon show. Another promoter developed the…
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Lessons Learned: Susan Rosenbluth
Lessons I Have Learned: Learn how to persuade. Most of what concert promoters do is sales. We tell the agent and manager, “Choose me over the other promoter” to get the show. We tell the potential customer, “Choose this artist’s concert to go see instead of a movie.” When you use knowledge – about the…
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Lessons Learned: John Page
One of the biggest challenges a new facility manager faces is placing holds with promoters. I learned early on that a “promoter hold” is different than an “artist hold.” Two promoters might have a hold for the same night but that doesn’t mean they’re holding the date for the same artist. Early in my career,…
